Your launch after applying to CQC
Registration lets you open. Your launch gets you found, booked and staffed.
While CQC decides, we build your website, Google profile, directory listings, social media, enquiry scripts and job adverts. It all goes live the day you are registered, checked by our compliance team. Pick only what you need: one fixed fee per item, paid once.
How it works
Each step has a compliance check built in, because each one has its own way to go wrong.
Now
You are here
While CQC decides
We build everything you choose and you sign off every word. Nothing is published before you are registered.
Compliance check. Every service we describe matches the regulated activities and service types you applied for.
Registration day
Everything goes live
Your website, Google profile, listings and social profiles go live within five working days of your registration, and your job adverts go out. HLTH Manage is ready with your policies and staff records.
Compliance check. Your registration is described accurately: no "approved" or "accredited", and nothing that could pass for a rating.
First month
First enquiries, first applicants
Your enquiry scripts and launch posts are working, and your Google Ads campaign is running if you chose one. A month after launch we review what came in and what to do next.
Compliance check. Adverts are checked against the CAP Code, including the ban on advertising prescription-only medicines to the public.
After that
Run it yourself, or have us run it
Everything we built is yours. Run it yourself, or have us keep it running on a monthly plan, including putting your rating on your website and listings when CQC publishes it.
Compliance check. CQC's guidance gives you 21 calendar days from publication to display your rating on your website and at your premises.




Speak to one of our experts
Clinicians, a former CQC inspector and a former Registered Manager.
What happens on the call
- Pick a time that suits you. The call is free and takes 15 minutes.
- You speak to one of our experts about your situation.
- You leave with a clear next step, before any big commitment.
HLTH Manage from your first day
Every launch includes HLTH Manage, HLTH's compliance, HR and day-to-day management platform, free for your first three months. Your policies, staff records and evidence live there from day one, building towards your first inspection.
Ready for inspection
Evidence filed against CQC's quality statements, so you can see what is covered and what is missing before an inspector does.
Policies people have actually read
Policies issued to every member of staff to read and sign, with a running count of who has and who has not.
HR in the same place
Staff records, supervisions, appraisals, training and leave. Sensitive details are locked, and every opening is logged.
One list for the day
Everything overdue or due in the next two weeks, from fire door checks to DBS renewals, in one place you can search.
Why launch before you are rated
Most new services trade for well over a year without a rating, and staff are hard to find. These figures come from CQC's own register and other published sources.
What you can say before you're rated, and what you can't
Most of these mistakes are made in good faith, by people copying what others do. Each line below comes from CQC's, the ASA's or Google's own published rules, and your launch follows every one.
SayRegistered with the Care Quality Commission, with a link to your CQC profile
Not"CQC approved", "CQC accredited" or "endorsed by CQC"
CQC's terms say registration "is a legal requirement and is not in itself an indication of quality", and that "Regulated by" must not be changed to words such as accredited or endorsed. Source: CQC promotional graphics terms (opens in new tab)
SayCQC's own "Regulated by" graphic, which it provides for services that are not yet rated
NotThe CQC logo on its own, or any badge that could pass for a rating
CQC says registered providers "should always use the official promotional graphics to show that they are regulated". It has "Regulated by" versions for services that are not yet rated. Source: CQC: who can use the graphics (opens in new tab)
SayA Google Business Profile at the address you actually work from
NotVirtual offices in other towns, to look local where you have no base
Google says a virtual office "isn't eligible for a Business Profile". CQC says "We do not consider virtual offices to be a location". Source: Google Business Profile guidelines (opens in new tab)
SayClinics: the consultation, the condition you treat and who treats it
NotNaming a prescription-only medicine or treatment in an advert
CAP Code rule 12.12: "Prescription-only medicines or prescription-only medical treatments may not be advertised to the public." Source: CAP Code, section 12 (opens in new tab)
SayOnce rated: your current rating, with its date, on your website
NotAn old rating, or a previous provider's rating shown as if it were yours
Regulation 20A requires your most recent rating and its date on your website. CQC adds: "If you choose to display an inherited rating, you must make clear that it was awarded to the previous provider." Source: CQC: display your ratings (opens in new tab)
Where your first clients come from
It depends on what you run. This is where we would start.
- Care homes: start filling before you open, through open days, hospital discharge teams, social workers and the review sites families read
- Home care: private clients first, through GP practices, social prescribers, discharge teams and local search, then council work once you are caring for clients and rated
- Clinics: local search, compliant adverts and referral partners, with every claim checked against the CAP Code and your registration
After launch: run it yourself, or let us
Everything we build is yours, in your name. Run it yourself with the review we give you a month after launch, or have us keep it running on a monthly plan: social media, adverts, recruitment, the AI enquiry desk, website hosting and HLTH Manage.
Monthly plans start at £495 a month and run for an initial three months, then month to month. Nothing monthly starts unless you ask for it.
What providers say about HLTH
I did get my CQC registration rather smoothly with NO amendments required. Just one submission, one interview and then approved.
Dr Thomas Foong, Athom HealthCLINIC / CQC REGISTRATION
HOME CARE / CQC REGISTRATIONTheir consultants were very knowledgeable about CQC regulations and provided clear, actionable recommendations to support me.
Sheikh Siddiqui, Eastcare UK
HOME CARE / CQC REGISTRATIONThe team was very helpful and always answered my emails and calls whenever I needed any help for paperwork. We are grateful for the help of everyone and we have been successful in our application.
Rachel Bhatti, Support Care
Your launch: common questions
Is this a contract?
What happens after the first three months?
Do we need to have registered with HLTH?
Can you start before CQC has registered us?
Can you guarantee clients?
How long will it be before CQC rates us?
Can we win council work straight away?
Who owns the website and accounts?
Pick what you need
Every item is a fixed fee, paid once. There is no contract and nothing monthly unless you ask for it later. Start with a common choice or tick items on and off, and the total updates as you go. The link keeps your selection, so you can send it to a business partner.
Draft prices. Proposed for HLTH to approve, not yet on sale.
In every launch
£250 one-off- HLTH Manage set up for your service, with your policies and staff records, free for your first three months
- Every page, profile, listing and advert checked by our compliance team before it goes live
- Built while CQC decides, live within five working days of your registration
- Everything in your name: the website and every account are yours to keep
- A review call a month after launch: what came in, and what to do next
A clear next step, before a big commitment
Book your 15-minute launch call
Tell us what you applied for and when you expect to hear. We'll tell you honestly which items you need, and whether you need us for them.




Speak to one of our experts
Clinicians, a former CQC inspector and a former Registered Manager.
A 15-minute introductory call to explain your situation, explore the right support and discuss the next step.
